11Jul2014Selecting the Right Web Hosting Service Provider is Critical to Your Business
Websites and blogs are important elements of the client engagement policy of any business (especially small business). They also play a critical role in how the business reaches out to potential clients.
2Jul2014Tips for Web Content Layout
Web design is the presentation of a company's content and marketing message in the best and most appropriate format. So, it is critical to give adequate time to designing the content layout of the website.
25Jun2014Four Must Have Elements of a Business Website
There are a few key elements that every business website should have. This ensures that user experience is pleasant while also creating a certain impact on their mind. Ideally you should include these elements into your business website at the very beginning. However, if your website is already up and some of these elements are missing, it is never too late.
24May2014Six Tools to Manage Your Social Media Content
Social media is an extremely useful platform for driving traffic to your business website and increasing the visibility of your brand amongst a your target market, but the exponential growth of this platform has made managing your activities on it quite complicated.
16May2014Three Quick Ways to Optimize Your Online Marketing Budget
As a small business owner, you are probably constantly keeping track of your expenses and costs, in search of the perfect way to market your business, services or products. Online marketing provides small business owners with fantastic opportunities to raise awareness about their products or services and develop client bases.
14May2014Seven Best Practices for an Email Marketing Campaign
On any given day, multiple promotional emails throng our inbox. Among this clutter of emails only a few, if any, stand out and serve its desired purpose. From a company’s perspective, an email marketing campaign is a great way to keep in touch with their customers.
2May2014Harnessing the Power of Online Marketing
Online marketing has numerous branches, and is most effective when businesses utilize each of its distinctive spheres.
Online marketing is the amalgamation of SEO (Search Engine Optimization), e-commerce, copywriting, web development, email marketing, content marketing, and social media marketing. Online marketing serves as an extremely efficient medium of low-cost advertising.
29Apr2014Don't Let Web Copywriting Stress You Out
You are a savvy business owner with no clue about writing copy. You cannot afford to hire a professional copywriter to sell your offerings through words. Don't worry, you don't need a Masters' Degree in English or be a skilled wordsmith to present your brand compellingly to visitors.
31Mar2014Why a Responsive Website is a Must in 2014
Over the past couple of years, the use of desktop PCs and even laptops has dropped drastically. More and more people now use tablets and smartphones. According to MagnaGlobal’s report “Unlocking the Power of Mobile”, 76 percent of Australians access the Internet on mobile devices – smartphones and tablets. In the same report, 57 percent of respondents stated that they expect websites to be tailor-made for mobile devices.
20Jan20146 Tips For Writing A Traffic Generating Blog
Producing high quality, value rich Blogs on a regular basis will dramatically increase your website traffic and conversions, customer relationships and build your authority within your industry. But to enjoy these types of results you need to follow a few simple guidelines, and here they are…