Law firms predominantly rely on word-of-mouth referrals but does that bring in enough work alone? With the majority of people these days being internet savvy, the best way to ramp up business is with the best online marketing tool there is…a website! AND law firms with websites have distinct benefits in generating more business.

Some people don’t realise that they interact with widgets every day. One of the most common places widgets appear is right on our smart phones and they are incredibly useful. So if they’re useful on a phone, could they be useful on a website for business?

Social media is an extremely useful platform for driving traffic to your business website and increasing the visibility of your brand amongst a your target market, but the exponential growth of this platform has made managing your activities on it quite complicated.

Online marketing has numerous branches, and is most effective when businesses utilize each of its distinctive spheres. Online marketing is the amalgamation of web design and development, copywriting, photography, search engine marketing, social media marketing and email marketing. Online marketing serves as an extremely efficient medium of low-cost advertising.

Over the past couple of years, the use of desktop PCs and even laptops has dropped drastically. More and more people now use tablets and smartphones. According to MagnaGlobal’s report “Unlocking the Power of Mobile”, 76 percent of Australians access the Internet on mobile devices – smartphones and tablets. In the same report, 57 percent of respondents stated that they expect websites to be tailor-made for mobile devices.

Having trouble getting your website ranking high up on the ladder? Here are a few simple steps that you yourself can do to help your websites SEO.

Social media profiles work perfectly well with your website to promote your online business. Using links on your website plays a major part in its search engine rankings. Google for example will automatically associate your social media pages with your company when recognising the links on your website. There are a number of ways to integrate your social media presence onto your website.

Adding a YouTube video to your web page can be beneficial by saving you the cost of hosting that video and by drawing additional traffic to your website that self-hosted video could not do.

The Like button lets a visitor to your site share your content with their friends on Facebook. When the visitor clicks the Like button on your site, a story appears in the visitor's friends' News Feed with a link back to your website.

We have worked extremely hard on Blue Rock II's Content Management System over the past months to make the generated content extremely friendly to the search engines.

By taking advantage of these new features, the blogging system mentioned in the last blog post along with the Site Map Generator and Search Engine Submission mention below, it should improve your website's search engine ranking, which basically means you will be found easier.

It is a hugely improved platform that is more search engine friendly, allows posting articles to a blog, and has automatic updates which always keeps you up to date with the latest software.

Does your website attract new business for you? If you are like most businesses, you are probably missing the opportunities that a market focussed website would bring.

In this article there you'll find 4 keys that are essential for an effective website.

Using a website promotion campaign for your website or your business can mean the difference between a successful business and one that looks great but no one visits. When you use the Internet as your main business medium you have to be able to get people to go to your website in the first place. There is no point having a great website that doesn’t get any traffic to it.

One of the biggest growth areas on the Internet are the Social Networks.

The top Social Network websites have between 60 and 110 million monthly users. New sign up's total over 250,000 per day. Up to 43 percent of Social Network website members have accounts with more than one site.