Image for post: Email Etiquette Basics to Look More Professional

Email Etiquette Basics to Look More Professional

As a job seeker or employee, email is used as a professional means of communication, but email etiquette isn’t exactly taught in school. It’s important…

Image for post: Digital Goods and How to Make the Most of Them with Your Website!

Digital Goods and How to Make the Most of Them with Your Website!

Digital goods, also known as electronic goods, have hit the world by storm and that storm only looks to be increasing with time. Online is the new way so it’s not surprising that we now buy items that aren’t physical. So what are they and how can we make the most out of them?

Image for post: Website Advantages for Your Restaurant/Café

Website Advantages for Your Restaurant/Café

Do you own a restaurant or cafe and question how a website would benefit you? Restaurants and cafes aren’t online businesses; they’re based on location and predominantly word-of-mouth referrals, so I understand your hesitations. But every business benefits from a website and a restaurant or cafe with a website has bonus advantages to one that doesn’t.

Image for post: Seven Best Practices for an Email Marketing Campaign

Seven Best Practices for an Email Marketing Campaign

On any given day, multiple promotional emails throng our inbox. Among this clutter of emails only a few, if any, stand out and serve its desired purpose. From a company’s perspective, an email marketing campaign is a great way to keep in touch with their customers.

Image for post: Harnessing the Power of Online Marketing

Harnessing the Power of Online Marketing

Online marketing has numerous branches, and is most effective when businesses utilize each of its distinctive spheres. Online marketing is the amalgamation of web design and development, copywriting, photography, search engine marketing, social media marketing and email marketing. Online marketing serves as an extremely efficient medium of low-cost advertising.

Image for post: Ways to have a solid website promotion campaign

Ways to have a solid website promotion campaign

Using a website promotion campaign for your website or your business can mean the difference between a successful business and one that looks great but no one visits. When you use the Internet as your main business medium you have to be able to get people to go to your website in the first place. There is no point having a great website that doesn’t get any traffic to it.

Image for post: Eight tips to drive traffic to your website

Eight tips to drive traffic to your website

Online marketing is much like offline marketing. Your campaigns need to be strategic to attract the right type of customer to your site.

While you need creative marketing to stand out from the crowd, the following are online marketing basics that need to be adhered to when creating your website: